Eyewris’s Shark Tank Net Worth: Foldable Vision and a Growing Business Pitch

What is Eyewris’s Shark Tank net worth, and how did a sleek pair of foldable reading glasses turn heads in the Tank? When father-son duo Mark and Kenzo Singer stepped onto the stage in Season 14 of Shark Tank, they weren’t just presenting a product—they were sharing a clever solution to a widespread problem. Their pitch, which highlighted innovation, convenience, and a polished sense of storytelling, led to a rare two-Shark deal with Kevin O’Leary and Lori Greiner.

Since that moment, Eyewris has rapidly grown in visibility and value, transforming a niche product into a recognized brand with real financial momentum. As of 2025, Eyewris’s estimated valuation stands between $1.5 million and $3 million, making it one of the more memorable post-Shark Tank success stories rooted in simple design done exceptionally well.

What Is Eyewris? The Origin of a Foldable Idea

Eyewris began as a smart, personal invention aimed at solving a common frustration: the need for reading glasses when you don’t want to carry a bulky pair. Mark Singer, a professional woodworker and entrepreneur, realized that reading glasses are essential for many people but often get lost, broken, or forgotten. Together with his son Kenzo, a Yale-educated product designer, he developed a pair of folding readers that could rest comfortably and stylishly on the wrist when not in use. Think of it as reading glasses meets wearable tech—without the tech.

The result was a patented design that is both functional and visually distinct. Eyewris glasses wrap around your wrist like a bracelet when folded, then spring open into full-sized eyewear. This not only eliminates the need for a carrying case or pouch but also turns the glasses into a fashion accessory—useful, portable, and conversation-worthy.

What made Eyewris more than a novelty, however, was the quality of its engineering. The glasses use memory metal in the temples and precision-milled parts that allow for repeated folding without damage. They’re not gimmicky—they’re genuinely useful, built to last, and stylish enough to appeal to a broad demographic of users, from active seniors to on-the-go professionals.

Before launching Eyewris, Mark Singer was already a known name in the world of DIY thanks to his invention of the original Gorilla Glue formula, which became a staple product in hardware stores across the U.S. That experience gave the team a serious business edge: they knew how to build, sell, and scale a unique product. It also helped set the stage for a confident, experienced pitch on one of television’s most challenging business platforms.

Eyewris on Shark Tank: The Pitch That Stood Out

When Mark and Kenzo Singer appeared on Shark Tank in Season 14, they walked in with a polished pitch, a memorable product, and an impressive backstory. The Sharks were immediately intrigued by the glasses’ folding design. Demonstrations included slipping the glasses on and off the wrist with ease, showcasing the product’s durability, comfort, and sleek aesthetic.

But what made the pitch especially effective was its emotional resonance. This was a father and son team, combining generational perspectives and skill sets. Mark brought decades of hands-on innovation and problem-solving, while Kenzo represented the next generation of design thinking and brand strategy. Together, they presented not just a product, but a partnership rooted in trust, creativity, and shared ambition.

The duo asked for $25,000 for 5% equity, valuing the company at $500,000. After some back-and-forth and visible excitement from the Sharks, they landed a deal with two investors: Kevin O’Leary and Lori Greiner. The final agreement was $25,000 for 10% equity, along with a $1 royalty per unit sold until $250,000 was repaid. This hybrid structure balanced immediate cash support with an incentive for the Sharks to help scale the business quickly.

O’Leary brought experience in licensing and royalty-driven product strategies, while Greiner offered direct-to-consumer sales expertise and QVC access. Together, they were a strategic dream team—exactly what Eyewris needed to make a national leap from prototype to retail-ready brand.

Eyewris’s Shark Tank Net Worth: Financial Growth and Estimates

Following their Shark Tank appearance, Eyewris experienced the typical post-show spike in attention, often referred to as the “Shark Tank Effect.” Website traffic surged, sales increased, and media coverage boosted brand recognition beyond what traditional marketing budgets could accomplish. But what really matters is how they sustained and built on that momentum.

As of 2025, Eyewris’s estimated net worth—or more precisely, its valuation—ranges from $1.5 million to $3 million. This estimate takes into account product pricing, manufacturing scale, online presence, and brand visibility following its deal with two major Sharks. The valuation may not be astronomical, but it reflects a healthy foundation for a single-product company in its early growth phase.

Eyewris glasses retail for approximately $110 to $130, positioning them in the premium eyewear segment. This price point suggests strong profit margins, especially when paired with a direct-to-consumer model through their own website and curated marketplaces like Amazon. High-margin products allow for reinvestment into marketing, product development, and inventory expansion—key for sustaining post-show growth.

Revenue likely comes from multiple streams:

• Online sales through their e-commerce website: With compelling storytelling and visual branding, the Eyewris site turns visitors into buyers effectively.

• Amazon presence: Expanding reach to impulse buyers or those searching for reading glasses with a twist.

• Media and influencer promotion: Leveraging social proof and practical demonstration via digital platforms.

Challenges include scaling production without compromising quality and navigating a competitive eyewear market saturated with both budget and designer alternatives. But the uniqueness of the folding design, paired with the Shark Tank backing and strong reviews, gives Eyewris a fighting chance to carve out its niche.

The company’s growth path may also depend on expanding its product line. Future innovations could include prescription versions, sunglasses, or partnerships with fashion brands. While no formal product extensions have been announced as of early 2025, the patented design gives the Singers a head start on potential imitators.

Brand trust is another valuable component. The fact that Eyewris comes from the same mind behind Gorilla Glue adds legacy credibility to a new innovation. Consumers who value thoughtful design, durability, and problem-solving products are more likely to buy Eyewris over cheaper alternatives.

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Featured Image Source: sharktankblog.com