Art and design inspiration from around the world – CreativeRoots

Explore Czech Republic

Inspired by - Czech Republic

Prague’s famous Carl’s bridge celebrated on Staropramen Lager can

Posted by rod - 20.06.2014

BBDO created a limited edition packaging design for the Czech Republic Staropramen Lager. The concept is to be able to build parts of Prague’s famous Carl’s bridge if you would drink 4 cans and set them together.

“We needed an idea that reflects Prague’s legends. The Idea. Cans are perfect building material. Everybody knows you can build a lot using cans only. We decided to build the famous symbol of Prague – Carl’s bridge. Every can is a piece of bridge. The Results. The client is planning to after launching in Ukraine & Russia in 20014 to also launch the Bridge edition in UK, Sweden and 4 other European countries.”

via nationaltraveller

Prague’s famous Carl’s bridge celebrated on Staropramen Lager can   Prague’s famous Carl’s bridge celebrated on Staropramen Lager can1 Prague’s famous Carl’s bridge celebrated on Staropramen Lager can Prague’s famous Carl’s bridge celebrated on Staropramen Lager can5Prague’s famous Carl’s bridge celebrated on Staropramen Lager can3Prague’s famous Carl’s bridge celebrated on Staropramen Lager can4

Explore more art and design inspired by Czech Republic

Inspired by - Czech Republic

Czech Tourist Map

Posted by rod - 23.11.2009

czech-map-4czech-map-6czech-map-1

Vintage tourist map from Czechoslovakia (now the Czech Republic) from 1966. via grainedit.com

Explore more art and design inspired by Czech Republic

FEATURED CREATIVES