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Inspired by - Thailand

Thai restaurant swayเสวย

Posted by rod - 16.09.2013

Thai people love sharing food. With this in mind the Thai restaurant swayเสวย created a space that is contemporary, filled with warmth, with the emphasis on the family style eating experience. What really caught my eye was the subtle brand identity that was developed by Föda studio. It reveals itself slowly throughout the restaurant, from the bilingual logo, to the toilet and exit signs. The elaborate, mathematical guillochés mimic the floral complexity of traditional phuang malai (พวงมาลัย) and appear when a coaster is used, matches are opened, or a gift certificate given. The hanging bamboo cages which are turned into lamps are also worth mentioning. via identitydesigned

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2 Comments (add yours?)
  • From: tony
  • Sep 24, 2013

Did they use google translate?
so many wrong words.

  • From: Anna
  • Nov 06, 2014

Interestingly…the original website says “Thai language translations carefully provided by Pratana Klieopatinon, Professor at Chulalongkorn University, Bangkok.” Weird.

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