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Inspired by - Italy

Italian packaging design for Paolo Robertos

Posted by rod - 04.03.2013

Italian packaging design for Paolo Robertos designed by NineItalian packaging design for Paolo Robertos designed by NineItalian packaging design for Paolo Robertos designed by NineItalian packaging design for Paolo Robertos designed by NineItalian packaging design for Paolo Robertos designed by NineItalian packaging design for Paolo Robertos designed by Nine

Former boxing world champion Paolo Robertos has gone back to his Italian roots and launched a line of pasta and pasta sauces products. The premium packaging design has a distinct Italian feel with its bay leaf boarder, the product medals and the type treatment. All these Italian inspired design elements were skilfully crafted into a nice round emblem and set into a boxing belt shape which wraps around the plastic container. Swedish design agency Nine created design.

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