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Inspired by - Philippines

Don Papa Philippine Rum

Posted by rod - 20.06.2012

Don Papa Philippine Rum packaging design, labelDon Papa Philippine Rum packaging design, labelDon Papa Philippine Rum packaging design, labelDon Papa Philippine Rum packaging design, labelDon Papa Philippine Rum packaging design, labelDon Papa Philippine Rum packaging design, labelDon Papa Philippine Rum packaging design, labelDon Papa Philippine Rum packaging design, label

The Don Papa rum is the first Philippine rum I have encounter and judging by its label I quite like it. The rum takes its inspiration from its former occupiers, back when Spain still colonized the Philippines in 1565 for 333 years. According to the label the Rum is first aged for over 7 years in oak barrels in the foothills of Mount Kanlaon before being blended to perfection.

Packaging design agency Stranger & Stranger designed the rum label which includes Don Papa who is an old Spanish landlord and 50 animals and insects on the labels. The label includes local species such as the Philippine Tarsier and more. Stranger And Stranger mentions on their site that they had to take a few natural history lessons about the local fauna.

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1 Comment (add yours?)
  • From: Pia
  • Dec 31, 2016

Don Papa was not a Spanish landlord but one of the unsung heroes of the Philippine revolution: Dionisio Magbuelas, better known locally as “Papa” Isio. Initially a foreman at a sugar plantation, Papa Isio — healer, shaman, seer, rebel, and leader of a group of babaylanes — played a key role during the late 19th-century Philippine Revolution. Papa Isio’s spirit and leadership played a critical part in freeing Negros from Spanish rule, ultimately leading to independence for his beloved country.

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