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Inspired by - Tibet

Tibet Airlines Brand Identity

Posted by rod - 12.12.2011

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Last week I featured 36 Airline logos from China and Hong Kong and amongst them there was the logo of Tibet Airlines. It didn’t take long until I started looking for the design agency who design the brand identity for Tibet Airlines. I quickly found out that Chinese design agency Dongdao created the identity and this is what they have to say about it.

“The idea originates from Khatag and scripture flag, two typical Tibetan elements. Khatag signifies sincerity and purity, hospitality and friendship with people of the world. The scripture flag is a token of a blessed trip. The wing-shaped logo represents a promising future for the company. Also, it resembles a rainbow which hangs over the Roof of the World.”

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