Art and design inspiration from around the world – CreativeRoots

Inspired by - Costa Rica

Costa Rica’s Million Dollar Gift of Happiness

Posted by rod - 20.10.2011

costa rica Million Dollar gift of happiness

The Cost Rica Tourism Board ask 22squared to develop a campaign that would give away one million dollars. The result is a talking sloth called Mr Sloth who hangs out in Costa Rica’s beautiful sceneries, mountains, local architecture and rainforest. Whilst hanging out in these beautiful places Mr. Sloth spread the word about “Costa Rica’s Million Dollar Gift of Happiness”.

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