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Inspired by - South Korea

The Korea, Be Inspired Campaign

Posted by rod - 14.07.2010

The Korea “Be Inspired” Campaign was developed by Cheil Worldwide and it’s objectives where:

“The campaign is aimed at increasing international awareness of Korea as a tourism destination. It focuses on the Korean culture and landscapes for the US & European markets; hospitality and nature for the Japanese market (with Korean actor Bae Yong Joon); music, fashion and energy for the Asian market.” via brandingkorea

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