Art and design inspiration from around the world – CreativeRoots

Inspired by - Central America

Mexican Bohemia Beer

Posted by rod - 18.06.2010

bohemia classica 6pack red Mexican Bohemia Beerbohemia bottle glass family Mexican Bohemia Beerbohemia classica bottle cream Mexican Bohemia Beer

The Mexican Bohemia Beer was recently redesigned by the international design agency Design Bridge. An ever growing demand for Super Premium beers meant that Bohemia had to reposition its brand.

“Bohemia” is a historical region in central Europe, stretching across two-thirds of the Czech Republic today. Design Bridge created a typeface called Bohemia Bastarda ‘to reflect the Czech influence in Bohemia’s heritage’.

The Bohemia icon portrays Cuauhtemoc, the last Aztec emperor wearing his eagle head outfit. The Nahua-speaking Aztecs dominated the Valley of Mexico in the fifteenth and sixteenth centuries, hence the link to Mexico.
via popsop

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CreativeRoots is an impressive art and design blog based on countries of the world, with each post being influenced by its countries, culture and history. Art and design from around the world comes in many shapes and sizes; from graphic design to photography and architecture. But what distinguishes nations from each other?